THE FESTIVAL OF STEVE, THE ANNUAL MENSWEAR EVENT HELD IN MELBOURNE, IS SET TO CELEBRATE ITS FIFTH BIRTHDAY INSIDE THE EXCLUSIVE KELVIN CLUB, A CLUB FORMED IN 1865 WHICH REQUIRES A REFERRAL FROM CURRENT MEMBERS AND OFFICIAL APPROVAL FROM THE CLUB COMMITTEE IN ORDER TO GAIN MEMBERSHIP ACCESS.
Hosted by City Precinct and supported by the City of Melbourne, this year’s event will see start-ups across different industries coming together to celebrate and educate the attendees on the importance of being a ‘modern gentleman’, a cause worthy to many fashionistas and patrons throughout Australia.
Amongst the recurring ‘faithful’ brands such as Carl Nave – Individually Tailored, Lord Coconut, Farrah Life Equipment, Fortis Green Apparel, Mens Biz, Sin-ko-nah Tonic, Little Brixton, Sally Mackinnon – Stylist for Men and The Wondersnack Co, new brands in attendance this year include Article By Courtney Holm (A.BCH), Kimshu, Noble by Noble, Melbourne Watch Co., MET Designs, Trimly and Wawa Chocolatier.
As the City Precinct oversees a community network of over 100 businesses, the promotion of new and upcoming businesses throughout various industries across Melbourne through events such as the Festival of Steve denotes the organisation’ commitment to providing “opportunities for members to showcase their products and services.’
As a free event, guests are encouraged to network and educate themselves amongst the various industries present at the festival. Whether it be to indulge in the variety of fine food and beverages on offer, or network with some of the leading local brands in Melbourne, the experience will surely leave a lasting impression of creativity and ingenuity.
City Precinct President, Carl Nave, said in a statement that the festival prides itself on creating an environment where men can come together and celebrate a variety of likes and interests that are targeted specifically to them, a place where they feel comfortable to do so.
“It is very important for us to promote our new members and up and coming businesses,” said Carl.
“The festival provides an opportunity for the general public to engage with local traders and artisans whilst the Kelvin Club opens their doors for a one-day-only extravaganza. We see the Kelvin Club as the ultimate man cave and the perfect location for our festival.”
With the festival celebrating its fifth-year anniversary, the idea for a fashionable venue was settled with none other than the exclusive Kelvin Club in Melbourne Place being chosen to host the 2017 event.
“We see the Kelvin Club as the ultimate man cave and the perfect location for our festival,” says Carl, “and this year we are thrilled to have the likes of ABCH, Little Brixton, Kimshu and Melbourne Watch Co as well as for the first time showcasing a small selection of rare and vintage sports cars, thanks to our good friends at Motorclassica.”
Doors will open at the Kelvin Club at precisely 11 am in the morning on June 3 and will remain open until 5 pm that same the evening. So without further ado, if you’re looking for an undivided event topped with inclusive perks such as complimentary shoe shining experience, and the chance to taste the finest food and experience some the finest beverages in town, the festival is definitely an event not to miss. The full program of the festival is available below.
JUNE 3 FESTIVAL PROGRAM
11 am – Doors open to the public – Come in and see what’s on show from Festival of Steve’s eclectic mix of exhibitors.
12 pm – 1 pm – Complimentary shoe shining – brought to you by Fortis Green Shoeshine.
1 pm – Tastings begin – Enjoy a selection of beers, wines and spirits from our sponsor’s Vantage, Colonial, Six Foot Six and Bertie Cider.
2 pm – Rare and vintage cars – Pop down to the laneway outside the Kelvin Club to check out a selection of rare and vintage cars.
2.30 pm – Pool competition – sign up on the day and be in to win a goodie bag worth over $250
5 pm Doors Close – that’s it, folks, see you next year!
For more information about the Festival of Steve, click here.